A great idea. Three partners in New York City will start a website and give out free recipes each day. Yep free! They build a loyal following that builds into thousands. They sometimes even have guest chefs for each week supplying their recipes. That works well.
Then they develop an app for iPhones and iPads (I helped with graphics) and those are selling well. All this is good.
So good in fact, that the focus is on selling the app currently and doing a daily grind on the website may have to take a back seat for now…stay tuned!